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Potomac Incorporated Wins Two National Aegis Awards for

Public Service Announcements Produced for Comcast


BETHESDA, MD – Potomac Incorporated has won an Aegis Award Winner’s Trophy for a public service announcement (PSA) it produced for Comcast of Montgomery.  Potomac was also named as a finalist for another PSA it produced for Comcast.


Potomac staff members, Brian Edwards and Heather Goethe produced both PSAs to elicit community recognition and support for the Comcast Kids Linkages to the Library Program.   The winning PSA served to call upon Comcast customers to donate children’s books for distribution to deserving local families participating in this innovative summer reading program.


“We are honored to be recognized by the Aegis Awards for our partnership with Comcast on such a rewarding project,” said Keith Haller, President of Potomac Incorporated. “The series aired only to Comcast customers generated more than 1,500 book donations.”


The Aegis Awards are the video industry’s premier competition for peer recognition of outstanding video productions and non-network TV commercials.  The PSA series entitled: Comcast Kids Linkages to the Library, was recognized for its outstanding production quality in the “Promotional/ Sales” category by a distinguished panel of judges representing industry professionals from around the country.


Last year, Potomac Incorporated received Aegis Award accolades for the recycling education video, “Save for the Future: Reducing Waste and Recycling in the Workplace.”  To date, Potomac is the proud recipient of 5 Aegis Awards.


Since its founding in 1982, Potomac has grown into one of the Washington area’s most influential full-service strategic communications and research firms.  Potomac delivers expert guidance to a variety of governmental, non-profit and corporate clients.


Potomac counts among its clients Comcast, Montgomery County Government, The Brady Center to End Gun Violence, and The Jack Kent Cooke Foundation.



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