What Potomac Can Do For You What Potomac Can Do For You
Click here to return to the Potomac home page.
Who We Are and What We DoWinning StrategiesSurveys, Focus Groups, & AnalysesMedia, PR, & Public EducationSecure LoginCall Today

Potomac Incorporated, a leading Washington-based market and opinion research firm specializing in education issues, released a study of university officials nationwide, shedding new light on the popular college rankings marketed by major publications such as U.S. News & World Report and The Princeton Review.

The research shows that leading administrators at undergraduate institutions and law schools across the country find the U.S. News rankings flawed and inaccurate, and worry that students place far too much emphasis on them. 

Key findings are presented in depth, supported by the actual tabulations from the online questionnaire.  Respondents were encouraged to offer longer-form narrative comments, as well, and those that are indicative of many others are included unedited with this summary.


Download this Article as a PDF file


If you do not have the Adobe Acrobat reader installed on your computer, please click the link below:

More News

[ home  |  about us   |  strategies  |  research  |  communications  |  client area  |  contact us ]